PROJECT
During the Oscars, Walmart launched a campaign featuring a handful of Hollywood's most notable stylists. But this time they weren't dressing the stars, they were curating looks for the most important Hollywood players...the crew.

We created a social program that came out of the Oscars X Walmart TV, creating buzz leading up to the big night, giving people the opportunity to shop the looks during broadcast and putting behind-the-scenes crew members in the spotlight.

The Stylists: Elizabeth Stewart, Ilaria Urbinati, Ashley Weston, Tara Swennen, Jeanne Yang, and Michael Fischer

The Crew: Alison Uhlfelder, Eliana Alcouloumre, Ray Garcia, Maria Howel, Danni Saap, George Cottle

TEAM
Freelance ACD/ Copywriter/ Emily Frankfurt
GCD / Nicole Waxenblatt
GCD / James Wood

CATEGORY
Social Content, TV/Video

AGENCY
MRY
Dept W

Teaser by Dept W